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    Category: Social Networks

    Curation over Aggregation – Easier Than You Think

    When launching The Scroll last year, I was met with a lot of confusion. ‘What does it do?’ and ‘How much time does THAT take?’ became ones… Read more “Curation over Aggregation – Easier Than You Think”

    March 17, 2014November 12, 2017 by jesskry

    ‘Social Marketing’ is NOT Social Media Marketing

    Social. SoMe. SocMed. Whatever you shorten it to, as professionals in its application, we know what you’re talking about: social media. But how often do we see… Read more “‘Social Marketing’ is NOT Social Media Marketing”

    March 10, 2014November 12, 2017 by jesskry

    Social Media Awareness Campaigns – Did It Work?

    In building a great integrated social media public awareness campaign, we afford a lot of time, effort and research to writing great email/web/poster/direct mail copy, designing images… Read more “Social Media Awareness Campaigns – Did It Work?”

    March 4, 2014November 12, 2017 by jesskry

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