How many of us have been mid-story telling when a friend fills in the blanks? One too many times I’ve forgotten what I’ve posted on Facebook/Twitter, as well as who follows me on which platform.

At first, it was creepy/embarrassing, but then became something I assumed was read. When telling a story, it became abrupt and anticipated that friends/family/coworkers were up to date on my postings. Isn’t that how email came be be frowned upon? Assuming or forgetting the communication or repeating yourself?

When people ask if its redundant to put the same content on the University Twitter and Facebook accounts, my canned answers is usually ‘No’ with the idea that different groups will find the information in different places. For those who find it in both, it would only be solidified and less of a nuisance than perceived, due mostly in part to the short nature of Twitter posts, and the visual nature of those on Facebook.

Does social media make you redundant if you provide content in different ways? Do the platforms allow for a different level of personal interaction around the topic?

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3 Comments

  1. I need the piece of mind to know when I’m eating chocolate frosted mini wheats, everyone knows in the event that twitter, facebook, myspace, linkedin, Yahoo Messenger, AIM, MSN, or my website goes down.

    Its piece of mind!

  2. insidetimshead says:

    I don’t think it’s redundant because our college’s (or brand’s) more hardcore fans will follow us both ways and won’t mind the reinforcement, while the more casual fans will pick whichever they platform or community they prefer. And besides, how many people (besides we the Web communicators) make it a point to follow every update on Twitter or Facebook? Thus pushing the info more than one place means it’s less likely to be missed.

    And I do think different levels and strengths/weaknesses of the relevant media come into play, but moreso when any message leads to additional interaction.

  3. I find that there are different audiences in each platform. For me outside of work, different people talk with me on Twitter than on Facebook.

    When it comes to our University, as much as I’ve tried, not everyone knows we have both a Twitter and a Facebook account. So important information goes out on both. Those who follow us on both reap the benefits. There are things that only get posted on one or the other.

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